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23 September, 2021

CI – Dissemination

In an earlier post, I introduced the four-step model for competitive intelligence: And then in a subsequent post, I described the first step – Collection. […]

Dave Barker Competitive Intelligence 0 3 min read
3 May, 2021

A Brief Introduction to Win Loss Analysis

Win-loss analysis is an important component of Competitive Intelligence but it also provides additional feedback beyond CI – for example on how your company’s sales […]

Dave Barker Competitive Intelligence 0 4 min read
16 April, 2021

Competitive Intelligence – Collection

In my previous post, I gave a brief introduction to the topic of Competitive Intelligence (CI). In this one, I will look at the first […]

Dave Barker Competitive Intelligence 0 5 min read
26 March, 2021

A Beginner’s Guide to Competitive Intelligence

Welcome to my new series of articles exploring the world of Competitive Intelligence (CI), aimed at newcomers with no prior knowledge of the subject. If […]

Dave Barker Competitive Intelligence 0 4 min read
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